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One of the best and most popular backpack series in Japan is now on Hong Kong shores! Anello backpacks have a reputation for providing top-quality, unique, and trendy bags for fashionistas in the country. The brand that emphasizes on simple design and versatility, Anello offers various kinds of bags to hold your daily essentials, check out the best Anello bags below or read more about the brand below.

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What Makes Anello Bags Unique

Anello backpacks have been spotted all around Japan when it was newly launched in 2005. Widely popular with Japanese students and mothers for its cute design and big storage capability, Anello is the go-to brand for backpacks. Now, the brand has emerged as a big backpack trend in Asian countries like Hong Kong, Singapore, Philippines, Thailand, and Malaysia, you can spot an Anello backpack on the backs of many people who want a large, yet compact backpack to stash all their belongings.

Characteristics of an Anello Backpack

Among the brand's most popular products is their backpack collection. What differentiates Anello backpacks from other brands is its wide range of themes and colors. Its functional design gives the bag its signature look which is easy to match with any outfit you want to wear. So what exactly makes an Anello backpack unique?

  • Wide Opening - Perhaps one of the best things about Anello backpacks is its wide mouth or opening at the top. This allows you to see and properly organize your things inside your bag.
  • Exterior Pockets - If the main compartment is not enough, exterior pockets can hold small items such as keys, small makeup items, and your gadgets. These pockets are accessible, making it a convenient addition to the overall design of the bag.]
  • Secret Opening - One of the things that make Anello backpacks unique is a secret zipped opening that's 29cm long. This allows you to access items in your bag while still wearing it.
  • Easy to carry - Aside from these features, an Anello backpack is also lightweight and easy to carry. No matter how heavy your bag is, you can still be comfortable and fashionable while wearing an Anello backpack.

What's So Charming about Anello Bags

To be a top selling bag brand in Japan is no easy task since the market has a flux of local and foreign fashion labels that also offer an amazing range of bags. So, how did Anello captured the Japanese people and even people far from its homeland?

We think that it’s because of the brand’s high-quality and simple design that appeals to all. Anello designers develop its bag collection designs that will not fall out of style, this enables its customers to not worry about carrying an outdated fashion bag around. As bags are something that many Japanese people use every day to keep and hold their belongings to work or school, Anello made its bags in shapes and kinds that would be functional to store more than a handful of things.

As explained above, an Anello backpack can have a larger storage space for more things simply because of its clever design. For university students, you can keep a laptop, several books, note files, stationary bag, a water bottle, wallet/purse, a spare jacket and a couple of snacks in one smallish looking Anello. As for mothers, many Japanese mothers love Anello because the bag allows them to customize the inner compartment of the bag with their own smaller pouches. Mums can keep your ‘pump bag’ that hold all necessary milk pump equipment, two or three wet tissues packets, two bottles of milk, 6 pieces of diapers, towels, bibs, spare change of clothes, more tissue at the side, a flask, purse/wallet and a few other things that every mother needs when caring for their lovely child.

Besides that, Anello backpacks also have a very comfortable padded shoulder straps that will not weigh the bag user down when it’s on the back. The colour variations, functionality and different sizes will definitely keep Anello in the bag game for a long time as it never fails to impress us!

Anello Backpacks that you Should Check Out

Anello x The Emporium

This backpack collection is topped with a combination of canvas and leather that looks chic. These leather and canvas bags are sturdy with their leather straps, and offer extra comfort to the shoulders. With several compartments at the side, you can keep your water bottle and even an umbrella.

Anello x Paquet du Cadeau

This is by far the cutest mini handbag of the brand. A classic timeless design, they are durable and lightweight and can be used to hold your makeup, feminine products and be used as a pencil case!

Anello Big Pocket Day Pack

This Anello backpack will appeal to the guys more as it comes in a unique two-layer structure with more storage space for everyday use. With a high-density Nylon material, guys this will be a perfect go-to bag on rainy days, so you can charmingly sway your way through a drizzle and not worry about the content in your bag.


Anello is definitely a bag brand not to missed out when you do your bag shopping, check them out above. If you are looking for other bags, iPrice Hong Kong also a variety of brands that would suit your fashion taste.