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There is no other makeup that can accentuate the eyes better than mascara. If you want long, thick, and beautiful lashes, take a look at our selection of available mascara online or click here to know how to choose the right one for the occasion

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Eyeko Lash Alert Mascara
HK$ 196.00

Eyeko describes its 'Lash Alert' mascara as "our most growth-promoting" formula yet. Made using award-winning Korean technology, it's enriched with stimulating Caffeine, Biotinoyl Tripeptide and Arginine amino acids to thicken, strengthen and repair frail and damaged lashes. We love how the squeezy tube ensures minimal product is wasted. - Also contains nourishing Shea Butter - Water-resistant - Holds for over 12 hours -Instructions for use: - Place shield tool behind lashes to maximize length and minimize smudging - Brush wand upwards from root to tip for full coverage - Use tip to reach and separate finer lashes - 8ml/ 0.29fl. oz. - Imported Ingredients: Aqua (Water, Acrylates/ Ethylhexyl Acrylate Copolymer, Cera Alba (Beeswax), Butyrospermum Parkii (Shea) Butter, Microcrystalline Wax, Copernicia Cerifera Cera (Carnauba) Wax, Stearic Acid, 1, 2-Hexanediol, Polyglyceryl-3 Methylglucose Distearate, Magnesium Aluminum Silicate, Polyvinyl Alcohol, Triethanolamine, Isobutylene/Sodium Maleate Copolymer, Silica, Phenoxyethanol, Phenyl Trimethicone, Simethicone, Nylon-6, Dipropylene Glycol, PEG-40 Hydrogenated Castor Oil, Chlorphenesin, Dimethicone, Hydroxyethylcellulose, Disodium EDTA, Laureth-21, Alcohol, Magnolia Officinalis Bark Extract, Pentaerythrityl Tetra-Di-t-Butyl Hydroxyhydrocinnamate, Allium Sativum (Garlic) Bulb Extract, Camellia Sinensis Leaf Extract, Houttuynia Cordata Extract, Perilla Frutescens Leaf Extract, Perilla Ocymoides Seed Extract, Polygonum Multiflorum Root Extract, Arginine, Caffeine, Sodium Dehydroacetate, Angelica Gigas Root Extract, Apigenin, Astragalus Membranaceus Root Extract, Atractyloides Japonica Rhizome Extract, Biotin, Biotinoyl Tripeptide-1, Butylene Glycol, Cinnamomum Zeylanicum Bark Extract, Cnidium Of cinale Root Extract, Ethylhexylglycerin, Glycyrrhiza Glabra (Licorice) Root Extract, Oleanolic Acid, Paeonia Albiflora Root Extract, Panax Ginseng Root Extract, Poria Cocos Extract, PPG-26-Buteth-26, Rehmannia Chinensis Root Extract, Iron Oxides (CI 77499), D & C Black No. 2 (CI 77266)

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Top Mascaras Price List 2018

Top 10 products Price Store
Shiseido Full Lash Serum HK$ 275.00 Saks Fifth Avenue
Too Faced Better Than Sex Mascara HK$ 200.00 Sephora
Maybelline Lash Sensational Mascara HK$ 82.00 Kocostyle
benefit Roller Lash Curling Mascara HK$ 109.00 Harvey Nichols
Benefit Cosmetics They're Real! Lengthening Mascara HK$ 131.00 Princess Polly
Jane Iredale PureLash Lengthening Mascara HK$ 150.00 Strawberrynet
Jane Iredale Enlighten Concealer HK$ 228.00 Beauty Bridge
Clinique High Impact HK$ 189.00 Strawberrynet
Sephora Outrageous Curl Mascara HK$ 140.00 Sephora
Clinique High Lengths Mascara HK$ 150.00 Saks Fifth Avenue
Most Popular
Shiseido Full Lash Serum

Cheapest at Saks Fifth Avenue HK$ 275.00 Go to Shop

Add Magic to your Eyes with the Best Mascara Online

A mascara is a cosmetic product which darkens, lengthens, defines, or thickens a person’s eyelashes. There are three types of mascaras: powder, cream, or liquid and are made of several formulas which include the basic pigments, oils, and waxes. While some might think that mascaras are modern beauty products, historical evidence suggests that it has been around since 4000 BC in ancient Egypt. During the era, mascara was not only used for cosmetic purposes but was also believed to ward off evil spirits. Today, it is part of every woman’s make up regimen, enhancing the eyelashes and adding magic to every look.

Different types of mascara

Mascara is divided into two main groups: (1) water soluble mascara, and (2) waterproof mascaras. As the name suggests, water soluble mascaras are easily smudged and removed while waterproof mascaras are the opposite and doesn’t easily come off. These two main groups are then sub-categorized into three:

Cream mascara

Cream mascaras are great for adding volume to think eyelashes, and adds more depth to your eyes. However, you would need to have a special applicator since cake mascaras can easily be smudged.

Liquid mascara

Perhaps the most common form of mascaras, liquid mascaras are great for women with curled eyelashes since it enhances and sharpens them. The best thing about liquid mascaras is that it is available in both water-soluble and resistant variants.

Powder mascara

If liquid mascara is the most common, then powder mascara is the exact opposite of it. What makes powder mascaras so different is that you have to add water for it to work which gives your eyes that false-lashes look.

How to choose the right mascara

Choosing the right mascara for the right occasion has always been a great issue for many women. To help you out, here are some great tips on how to choose the right mascara for different types of lashes, and looks:

  • When looking for a mascara to enhance your bottom lash, use mascara with small wands to accurately tint the smallest hair strands without clumping.
  • If you want to have a better curl on your lashes, then a mascara with a curved wand would definitely suit the job. Apply mascara on the topside of your lash, cupping it against its natural curve to maximize the curling effect.
  • To get that natural eyelash look, mascaras with rubber wands would be perfect! Because of its moderately-spaced bristles, it simply applies enough mascara to give you that natural look.
  • If you want to be more creative with your lashes and want precise application, you would need a mascara with a circular wand. Though it would take you more time to apply, you would certainly achieve that gorgeous dolly lash look.
  • To thicken and add volume to your lashes, you would need a mascara wand with tightly packed bristles to pack more mascara on each strand of your eyelashes.
  • If you want to define and add length to your lashes, a mascara with comb-like and evenly spaced wand would certainly help you achieve that look!

Mascara brands that you should have

When it comes to mascara, there are tons and tons of different brands out there that you should look into. If you want to splurge on your beauty needs, you can choose brands like Estee Lauder mascara, Clinique mascara, Lancome mascara, and RMK mascara, but for those who are in a tight budget, brands like San San cosmetics mascara, Light in the Box mascara, Ashley Shine mascara, and Covergirl mascara would certainly do the job.

There is a saying that the “eyes are windows to the soul”, so make sure to look your best and add spark to your look with the best mascara online! Choose from our wide array of mascara brands here, and take home the best one!