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Trends & Guides

You Can Now Wear Balmain on Your Face with the New L’Oreal x Balmain Collab

15 September 2017 | Febriana Ramadhanya

The French fashion house is not the first label to release a cosmetics line but Balmain’s collaboration with L’Oreal is as iconic as their geometrical designs. The L’Oreal Paris x Balmain Paris collection came out on September 1st, containing 12 bold, limited edition lipstick shades that you can’t miss out on.

Ever since Olivier Rousteing joined the fashion house in 2011, Balmain was transformed into something out of this world. By appealing more to today’s fashion enthusiasts through the help of A-listers like Rihanna, Beyonce, and the Kardashian clan, Balmain is becoming a key player in the haute couture industry.mNow, to follow the leads of Louboutin and Chanel, Balmain is the newest luxury fashion brand to release a makeup collection. They’ve called out the help of fellow Parisian beauty conglomerate, L’Oreal, to guide them in their first foray into cosmetics. Let’s see why the new lipstick collection from L’Oreal and Balmain are totally worth the hype.

Couture Colors

Let’s face it; we’re sick of the same ol’ peachy tones released by major cosmetic brands today. Thankfully for all bold individuals out there, the L’Oreal x Balmain collaboration focuses on striking, unique colors akin to the fashion house’s clothing and accessories designs. To be on the safe side, you can opt for the nude pinks and browns like the 356 Confidence, 647 Safari, and 469 Fever. But, if you prefer to live on the edge, go for the dark purple 468 Liberation, the navy blue 901 Rebellion, and the shimmery green 905 Instinct.

Cult-Classic Color Riche

The 12 new lipsticks from the L’Oreal x Balmain collab are made with the same formula as the customers’ favorite L’Oreal Color Riche lipsticks. The lipsticks will finish matte without over-drying your lips and keeping it moisturized throughout the day. The rich formula is infused with camelia oil and pure color pigments, meaning you will only need to apply a thin layer onto achieve a bold lip look.

High-Fashion Packaging

A Balmain collection, no matter what it offers, must be designed with a certain edge. The luxurious packaging is designed by Olivier Rousteing himself and is meant to embody three different sides of femininity: Tribe Glamazone in green packaging for wild personalities, Tribe Rock in blue packaging for those daring and dauntless, and Tribe Couture in black packaging for the classy, glamorous ladies.

Affordable Luxury

Balmain products can honestly cost you a fortune while L’Oreal lipsticks are insanely affordable and can be found in almost any drug stores and cosmetics shops. The two brands found a middle ground for their latest lipstick collections, keeping the cost reasonable while being exclusive enough to maintain Balmain’s selling point. The lipsticks cost around GBP12.99 each, on par with most lip products you’d find in Sephora, Urban Decay, or Kat Von D.

L’Oreal x Balmain’s Exclusivity

Currently, the L’Oreal x Balmain lipsticks are sold in Balmain’s boutiques and online. However, it may take a while for the Southeast Asian markets to carry this lipstick collection. So, while you’re patiently waiting to unleash your wild, rockstar, or glamorous personalities, you can always use L’Oreal’s Color Riche lipsticks already available everywhere or Balmain’s prêt-à-porter (ready-to-wear) clothing and accessories.

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